Nigeria
WhatsApp CRM built for Nigerian businesses
More customers.
More customers.
Less wahala.
Turn WhatsApp chats into sales, bookings and repeat customers. Let DMly handle the follow-ups while you run your business.
7-day free trial · No credit card required
AO
Ada
WhatsApp
Can I book for Saturday?
11:24
11:25
Of course. Does 2pm work for you?
Appointment confirmed
11:26
Where your customers already are
WhatsApp
Instagram
Messenger
TikTok
Telegram
SMS
Google Business
Live chat
Your business, working together.
From the first hello to the next visit.
Do you have this in stock?
10:34
Yes it is available. Would you like to place an order?
10:35
Reply instantly
Your AI agent answers the usual questions day or night, and keeps the conversation moving towards a sale.
Book an appointment
Sat, 24 May▾
10:00
2:00
4:00
Confirm booking
Book without the back-and-forth
Appointments, reminders and follow-ups in one place, with a deposit before the slot is held.
Payment successful
Invoice#2841
Consultation₦25,000
Paid
Get paid. Keep growing.
Send invoices, collect naira payments and request the review, all from the same thread.
Team inbox
Every conversation.
Every conversation.
One clear view.
WhatsApp, Instagram and more in one shared inbox. Give your team the context to help every customer without passing a phone around.
Explore the platform
Automation that sells
Turn conversations into customers.
Bring customers back with broadcasts
Send offers, updates and reminders to everyone who opted in, on the official WhatsApp API.
Weekend offer
Sat 26 · 1,180 opted-in customers
Hi Ada, ready for your next appointment? We have Saturday slots open.
View available times
Turn comments into DMs
Somebody asks “how much?” under your post and DMly replies privately with the price list.
tunde.bello
How much?
DMly · private reply
Hi Tunde. Here are our packages.
One connected customer journey
The complete customer journey platform for local businesses.
From an Instagram comment to a WhatsApp booking, and every visit after.
Discover
Chat
Book & pay
Visit & review
Bring them back
Broadcast
Step 01 of 6
Discover
It starts with a comment
Keep posting your work as usual. When someone comments, DMly replies in public within seconds, so everyone sees how fast you respond, then moves the details to DM.
Next step
For the businesses that keep Nigeria moving.
Also for clinics, coaches, retail stores, schools, real estate and service businesses.
From setup to your first booking.
Get your business ready in three simple steps.
01
Connect your channels
Bring WhatsApp, Instagram and your other social accounts into DMly. We handle the Meta verification with you.
02
Set up your assistant
Add your services, prices, opening hours and booking availability so the AI answers exactly like your best staff member.
03
Let the conversations flow
Automate the replies and let your team step in when it matters. Most businesses take a booking the same afternoon.
Local payments
Local payments.
Local payments.
Smooth business.
Send payment links and collect naira through Paystack and Flutterwave, by card or bank transfer. Deposits, full payments and invoices all land in one place.
Paystack Flutterwave Bank transfer Card
Invoice
#2841
Consultation
₦25,000
Pay securely
Powered by Paystack and Flutterwave
Fits right into your business
Connect the tools you already use.
PaystackFlutterwaveShopifyWooCommerceGoogle CalendarGoogle SheetsMeta AdsZoomClaudeAPI & webhooks
Questions Nigerians ask
Can I use my existing WhatsApp number?
Yes. We move your business number onto the official WhatsApp API so customers keep reaching the number they already saved.
Can I keep the WhatsApp Business app on my phone?
Yes. With coexistence, your number stays on the WhatsApp Business app and connects to DMly at the same time. Replies you send from your phone show up in the shared inbox, so your team always sees the whole conversation.
Can customers pay in naira?
Yes. Connect Paystack or Flutterwave to send payment links and collect naira by card or transfer, with the receipt in the chat.
Can my team reply alongside the AI?
Always. The AI handles the routine questions and hands over to a staff member with the full conversation attached.
Do I need technical skills to get started?
No. Our team sets it up with you on a call, at no extra cost. Most businesses are live the same afternoon.
Why DMly
Why Nigerian businesses choose DMly
What your customers already do on WhatsApp, Instagram and Facebook, handled in one place and priced in naira.
01Priced in nairaPlans from ₦29,000 a month, and Meta's message costs explained in naira before you send.
02The official WhatsApp APIRuns on Meta's official WhatsApp Business API, on your own number.
03Every channel, one inboxWhatsApp, Instagram, Facebook, TikTok, Telegram, SMS and website chat, answered by one team.
04Bookings and payments in the chatTake bookings, send invoices and share Paystack payment links without leaving the conversation.
05Set up for you, freeTell us what you want to automate and we build it with you, including help with Meta business verification.
06People you can reachCall or WhatsApp our team on 0806 121 1164.
Start your 7-day free trialChat with us on WhatsAppNo card needed for the trial. Setup help is free.
Questions
WhatsApp CRM in Nigeria: questions businesses ask
What is DMly?
A WhatsApp CRM for Nigerian businesses. It answers customers automatically, takes bookings and payments in the chat, follows up and keeps every conversation in one team inbox, across WhatsApp, Instagram, Facebook, TikTok, Telegram, SMS and website chat.
Does DMly use the official WhatsApp Business API?
Yes. DMly runs on Meta's official WhatsApp Business API, on your own number.
Can I keep using WhatsApp on my phone?
Yes, with WhatsApp coexistence your number can stay on the WhatsApp Business app while DMly runs on the API. Replies you send from the phone show up in DMly. Past chat history is not imported.
How much does DMly cost in Nigeria?
Plans are ₦29,000, ₦59,000 and ₦99,000 a month. Meta also charges per delivered template message: about ₦68.66 for marketing and ₦8.92 for utility. Service replies are free for the first 1,000 a month per number.
Is there a free trial?
Yes, seven days free, and no card is needed to start.
Can you set it up for me?
Yes. Tell us what you want to automate and we set it up with you on a call, including help with Meta business verification. There is no extra charge.
How do my customers pay?
You send an invoice or a payment link in the chat, for example through Paystack, and the customer pays by card or bank transfer without leaving the conversation.
Which channels does DMly support?
WhatsApp, Instagram, Facebook Messenger, TikTok, Telegram, SMS through your own provider, and live chat on your website, plus your Google reviews in the same inbox.
Your next customer is already on WhatsApp.
Be ready when they message. Seven days free, then plans from ₦29,000 a month.