Nigeria
WhatsApp for real estate agents in Nigeria
WhatsApp for real estate agents: qualify every lead before the inspection
Photos and videos in chat, budget and location questions answered upfront, inspections booked as buttons, and inspection fees collected before anybody leaves the office.
Lead qualification
Inspection scheduling
Fees collected upfront
Shortlet calendars
From enquiry to viewing
The basics
How real estate agents in Nigeria use WhatsApp to qualify leads
Property enquiries come in all day. Most of them are not ready to buy or rent.
Answer every enquiry in seconds
A buyer who waits an hour has messaged three other agents. An AI agent replies straight away with photos, prices and the next question.
Ask the qualifying questions first
Budget, area, number of bedrooms and move-in date are asked in the chat, so you only drive out for people who are ready.
Book inspections as buttons
Serious leads pick an inspection time from your free slots, and get a reminder before it.
Route leads to the right agent
Each lead is assigned to the agent who handles it, with the whole conversation attached.
The problem
Why agents waste half their week
Unqualified leads
Everybody says send me pictures
Without budget and timeline questions, you drive to Ajah for somebody who was only browsing.
Slow follow-up
The lead goes cold in a day
Property buyers message five agents. The one who replies first usually does the deal.
Inspection no-shows
You waited an hour in traffic
An inspection fee and a reminder the day before removes almost all of them.
Scattered listings
Photos across three phones
Your listings, prices and availability should be one place the agent can send in two taps.
Long cycles
A March lead forgotten by June
Property decisions take months. Automatic check-ins keep you in the conversation.
Shortlet admin
Availability asked fifty times
Live calendars, deposits and check-in instructions handled without a single call.
Getting started
How to set up WhatsApp for your agency in Nigeria
Step 1
Connect the agency number
One business number for the whole agency, on the official API.
Step 2
Load your listings and questions
Properties, prices and the qualifying questions you always ask.
Step 3
Set inspection slots and fees
Each agent’s free times, and an inspection fee collected by Paystack or Flutterwave if you charge one.
Step 4
Assign leads to agents
To the agent who handles the listing, with the whole conversation attached.
Side by side
Answering by hand against WhatsApp for real estate with DMly
The journey
A serious buyer separated from a browser in four messages
Budget first, always
The agent asks the uncomfortable questions so you never have to open with them.
Only matching listings
Photos, videos and the location pin for properties that actually fit the brief.
The fee proves intent
An inspection fee collected in chat is the cheapest filter in the business.
Buyer journey
From enquiry to signed tenancy
01
Enquiry
A lead from Instagram, a listing site or a referral lands in one inbox, day or night.
02
Qualification
Budget, area, timeline and purpose captured automatically before an agent is assigned.
03
Shortlist
Matching listings sent as photos, videos, floor plans and a location pin, all inside WhatsApp.
04
Inspection
Slots offered as buttons, the fee collected, and both agent and client reminded the day before.
05
Close and keep
Offer, documents and payment tracked in the thread, then check-ins for the next deal.
The benefit
What it means for your agency
Fewer wasted trips
Every inspection is with somebody who has stated a budget and paid a fee.
Leads routed by area
Lekki enquiries to the Lekki agent, Abuja to Abuja, automatically and instantly.
Nothing goes cold
Automatic check-ins keep a six month pipeline warm without anybody keeping a list.
You know your sources
See which platform and which listing actually produced closed deals.
Typical impact
What agencies on DMly see
70%
Fewer wasted inspections once fees and qualification are in place.
5 min
Average first response, day or night.
3x
More leads handled per agent.
6 mo
Pipeline kept warm automatically.
Why DMly
Why Nigerian businesses choose DMly
What your customers already do on WhatsApp, Instagram and Facebook, handled in one place and priced in naira.
01Priced in nairaPlans from ₦29,000 a month, and Meta's message costs explained in naira before you send.
02The official WhatsApp APIRuns on Meta's official WhatsApp Business API, on your own number.
03Every channel, one inboxWhatsApp, Instagram, Facebook, TikTok, Telegram, SMS and website chat, answered by one team.
04Bookings and payments in the chatTake bookings, send invoices and share Paystack payment links without leaving the conversation.
05Set up for you, freeTell us what you want to automate and we build it with you, including help with Meta business verification.
06People you can reachCall or WhatsApp our team on 0806 121 1164.
Start your 7-day free trialChat with us on WhatsAppNo card needed for the trial. Setup help is free.
Questions
WhatsApp for real estate agents in Nigeria: what agents ask
Can I use my own inspection fee rules?
Yes, per listing or per area, refundable or not, and the money goes straight to your Paystack or Flutterwave account.
Can a team share the inbox?
Yes. Leads are assigned by area or round robin, with notes and full history on every client.
Does it work for shortlets?
Yes. Live availability per apartment, deposits collected, and check-in instructions sent on arrival day.
Can WhatsApp qualify property leads for me?
Yes. An AI agent asks your qualifying questions in the chat and hands serious leads to an agent with the answers attached.
Can clients book inspections on WhatsApp?
Yes. They pick a time from the agent’s free slots and get a reminder before the inspection.
Can I collect inspection or agency fees?
Yes, with a Paystack or Flutterwave link in the chat.
How much does it cost in Nigeria?
DMly plans start at ₦29,000 a month. Meta bills each WhatsApp message separately: about ₦8.92 for a reminder or confirmation and about ₦68.66 for a promotion, and DMly adds nothing.
Keep going
Built for agencies
Spend your day on serious buyers only
No card needed. Our team gets on a call and sets it up with you, wherever you are in Nigeria.